Beltone Holding, a leading Cairo-based financial services provider, has launched Robin, a wholly owned subsidiary focused on data science and artificial intelligence (AI) solutions for large enterprises across Egypt and the MENA region.
Led by Basma Rady, Beltone’s Chief Data Scientist and Robin’s Managing Director, the new firm offers a comprehensive portfolio of AI and data services, including strategic advisory, implementation, executive upskilling, and real-time data products such as predictive analytics dashboards and automated reporting tools.
The move signals a broader commitment by Beltone to digital transformation beyond financial services. In April, the company raised its capital by EGP 10.5 billion ($205 million), citing AI and digital expansion as key objectives. The launch of Robin now positions Beltone to become a regional leader in AI-driven enterprise solutions.
Robin aims to help clients unlock value at every stage of the data journey—transforming raw data into business strategy and operational intelligence. Its services target multiple sectors, embedding AI into daily workflows to improve precision, performance, and growth.
Beltone’s push into AI follows its record-breaking Q1 2025 results, which saw net income surge 140% year-over-year to EGP 703 million ($14.7 million), credited in part to the company’s data-led strategy. Robin now becomes central to Beltone’s long-term vision to lead digital innovation across the MENA region.