Naspers, through its subsidiary Prosus, has launched a new agentic AI platform for businesses in South Africa called ToqanClaw — and the company says it is completely free to use, with no tokens or usage limits.
Similar to the OpenClaw platform, ToqanClaw draws on multiple AI models from major providers, including Anthropic and other open-source models. Prosus said South African entrepreneurs can use the platform to create apps, dashboards and automations through descriptive prompts. “Built in-house and integrated with Prosus’ own AI platform, Toqan, it brings many of OpenClaw’s features into a secure environment,” the company said, adding that no coding experience is required and that data entered into the platform remains under user control and is never used to train third-party models.
Naspers told MyBroadband that ToqanClaw can intelligently select between AI models for each task. The platform also uses Naspers-Prosus’ own Large Commerce Model, built from data drawn from more than 1 billion customers worldwide and 500 million daily interactions. “The large commerce model anticipates the demands of customers around the world, making a tool like ToqanClaw truly world-class,” the company said. “A competitor could claim to adopt a better model overnight, but they can’t replicate the scale and years of understanding of what customers want.” The company said it has already given ToqanClaw to 5 million restaurants, merchants and entrepreneurs globally.
Naspers also announced the launch of Zapia, an AI assistant app that can be used to book restaurants, manage inboxes and coordinate schedules. “What is most exciting here is that we have built the first AI solution that speaks to the needs of SMEs across the world, especially in a market like South Africa,” Naspers said. “You can have the equivalent of Claude Code and Claude Cowork (through ToqanClaw) and your own life assistant, through Zapia, without the barriers of understanding the technology and exorbitant cost.”
Both platforms are now completely free to use for South Africans, though the company said it may consider introducing a subscription model depending on uptake. Asked about tokens and usage limits, Naspers said: “There aren’t any limits at this stage, which makes it very differentiated from similar products in the market. The core belief behind these products is that AI solutions should be affordable for small businesses, entrepreneurs and individuals around the world.” Costs to users are also reduced by the platform’s use of open-source models — a strategy the company said reduces costs by up to 90%.
Fabricio Bloisi, CEO of Prosus, said new AI models are no longer advantageous for users on their own merits. “The question is who has the data, the context, and the loops that make it actually useful for a real business,” he said, adding that the company had used the platform internally first. “We’ve spent 18 months building that inside Prosus. 60,000 agents. 10,000 applications. People who never wrote a line of code were building tools their teams use every day.”
Thanks to its training through the Large Commerce Model, Naspers said ToqanClaw allows agents to begin anticipating what a business needs before being prompted. Prosus said it was the first company in Europe and one of only a few worldwide to scale a platform like ToqanClaw across its partner base. “It is very exciting that Naspers, a company with deep South African roots, and now building a global tech champion through Prosus in Europe, has been able to build this,” the company said.
