Rwandan-Canadian Charles Shima is deploying technology to create immersive cultural experiences for tourists in Africa. His dream? To build a unicorn in the travel sector. ZaNiheza was launched in 2019 with the vision to change how the world experienced Africa. Shima was ready to start laying the foundation to build the next African unicorn until things went sideways. By March 2020, the Covid pandemic hit and the travel industry all over the world came to a complete standstill. The company also has a presence in Vancouver, Canada, where they recently qualified for a startup competition that raised over $20,000 in funding for the business. Shima says he has invested over $50,000 of his own money into the business which has gone into building the technology as well as creating the supply. The company is currently working with local travel curators in African countries. The young man from Rwanda has come far.
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