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The True Potential of the Continent’s Storytellers Remains Untapped

The huge success of Nigerian Netflix thriller The Black Book was celebrated not just in Nollywood, but throughout the African film industry. The film reached No 3 in the Netflix charts and was hailed as a trailblazer for African cinema. The director, Editi Effiong, called the achievement of reaching 5.6m views in the first two days after its release “historic”. The number of distributors focused on Africa is limited, and investors continue to perceive the sector as high risk. It’s staggering, too, to consider that across this vast continent, there are fewer than 1,700 cinema screens, one for every 750,000 people. To put this into perspective, China has 82,000 screens, and India more than 9,000.