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Investing in Nollywood 

In an announcement at the 12th Africa International Film Festival (AFRIFF) press briefing, Babajide Sanwo-Olu, Governor of Lagos State, Nigeria’s cultural capital, revealed plans for a $100 million African Film City Project in Epe, a town situated on the eastern edge of the state. Lagos, as one of the fastest-growing cities in the world, plays a pivotal role in shaping the cultural landscape of Nigeria, serving as a hub for various artistic expressions, including music, film, literature, fashion, and visual arts. Emphasizing the commitment to fostering creative endeavors, he elaborated on increased financial and training support. “The goal is to further empower our creative talents, and we are doubling our financial and training support. This means more opportunities for skill development in modern filmmaking and increased grants for short stories.” As the news of the African Film City Project reverberates throughout the creative community, stakeholders’ response reflect a shared sense of enthusiasm and anticipation for the transformative possibilities ahead.

FORBES AFRICA