Bruce Whitfield:
I don't know about you but I hate the fact that I don't get to use the full allocation of minutes on my cellphone contract or all of my broadband at home in any one month and I don't get to bank the unused time, it simply lapses, and I have actually paid for that time and I imagine, if you look at that on a corporate scale and that's why I found a release from Neotel today particularly interesting and they are talking about bandwidth on demand. Rajeev Sinah is head of products and solutions at Neotel and Rajeev, you talk about bandwidth on demand is that simply like a pay-as-you-go bandwidth system for corporates or is it more complicated than that?

Rajeev Sinah:
I think you are right Bruce, absolutely, and bandwidth on demand means that you pay what you use and when you need as an organisation those kind of a bandwidth spikes, you should be able to draw those kinds of high bandwidths.

Bruce Whitfield:
How exactly would it work then, from a corporate perspective, because here you've got a company that employs 500 people that uses x amount of bandwidth, you then got to, I suppose, install capacity for that company to grow and use four or five times that amount of bandwidth over two or three years perhaps?

Rajeev Sinah:
Yes absolutely, and I think Bruce, if we look at certain applications, which a lot of corporates are running at this moment, so you would find that some of the business applications may require a huge amount of the bandwidth for a particular period in the month which is for example if some companies are running batch processing and uploading all their branch data to their head offices towards the end of the month they may suddenly require bandwidth which is four or five times higher than what they would be actually using during the entire month so what happens currently is that people don't actually provision those amounts of bandwidth and they are not able to utilise their application systems properly and that is where in the bandwidth on demand what we do that is where our solutions concern them we understand the business need of the company and then we design the entire solution so that for a particular period in that entire month or entire year whenever they need a spike in the bandwidth by four times or five times or even 10 times, they should be able to do it quickly.

Bruce Whitfield:
And I am assuming, that comes at a premium of course, because you have taken the upfront cost of providing the infrastructure?

Rajeev Sinah:
How it works actually and it is solution which works on the pricing side of it which is called a utility based pricing mechanism where in we charge for the spike in the bandwidth for the period for which the customer is utilising it so effectively the customer does not pay a huge upfront cost to the service provider for providing that kind of high bandwidth infrastructure on his premises.

Bruce Whitfield:
Rajeev Sinah, thanks very much, the head of products and solutions at Neotel.